How Do I Choose a Wedding Invitation Design?

Mar 9, 2023 | Wedding

The wedding invite is the very first impression your guests will have regarding your wedding. It follows that choosing a wedding invitation design can be a tough task, but have no fear; we’ve got some tips for you. With a little bit of planning and consideration, you can find the perfect design for your special day. Here are a few ideas to help get your brain juices flowing and help you decide on a wedding invitation.


Consider your wedding theme

Are you going with the classic, formal wedding theme? Or maybe it’s more boho, garden-chic. Whatever your wedding theme is, you should keep that in mind when choosing a wedding invitation design. The invitation should complement the overall theme of your wedding and help set the tone for the event.

For example, if you’re having a formal, black-tie event, a classic, elegant design would be appropriate. This could include a traditional card with a script font, a formal border, and a monogram.

If you’re having a more casual, rustic wedding, a more laid-back design would be a better fit. This could include a postcard with a woodsy background or an invitation designed to look like a burlap sack.

If you’re having a beach wedding, you can choose an invitation that has an ocean or palm tree theme or even a design that has a nautical feel.

If you’re having a fairy-tale-themed wedding, you can choose an invitation that features a castle or a carriage with subdued colors and lots of florals.

It’s also worth noting that you don’t have to stick strictly to one theme; you can combine them to make it unique. For instance, if you’re having a garden-themed wedding, you can combine it with a vintage or bohemian theme and choose an invitation that combines elements of both. The sky’s the limit!


Think about the colors

Remember ROYGBIV from art class? Well, you better get to remembering because when it comes to choosing a wedding invite, you need to choose a color scheme. The colors of your invitation should match or complement the theme and color scheme of your wedding.

For example, if you’re using a specific wedding color scheme, such as blush pink and navy blue, make sure the invitation design incorporates those colors. You can also use colors to create a certain mood or atmosphere. For example, if you want to create a romantic atmosphere, you can use colors like pink, red, or purple. If you want to create a more elegant atmosphere, you can use colors like gold, silver, or black.

When considering colors, it is also important to keep in mind the printing process, as some colors may not print well or may have a different appearance on paper than they do on screen. It’s always a good idea to request a sample of the invitation in the colors you’re considering before making a final decision.


Decide on a format

Are you going to do a traditional card, postcard, e-card, magnet, or something crazy like a decorated tea cloth? When choosing a wedding invitation design, the format of the invitation is an important consideration. 

A traditional card invitation is a classic choice and is suitable for formal and semi-formal events. They can be folded or flat and usually come with an envelope.

Postcard invitations are a more casual option and are great for destination weddings, beach weddings, or any other casual events. They are less formal than traditional card invitations and often have a more laid-back feel.

Magnet invitations are a unique and functional option. They can serve as a keepsake for your guests and can be easily displayed on a refrigerator or other magnetic surfaces. This format is also a great option if you’re planning a destination wedding and want to provide your guests with a functional reminder of your special day.

Another format to consider is digital invitations like e-cards which are becoming more popular these days. It is an eco-friendly and cost-effective option, but it might not have the same impact as a physical invitation.

Maybe you’re really unique and want to do something unforgettable, like engrave a tea towel with the invitation details or a decorated cookie. Props to you! If you can pull it off, why not?


Take into account your budget

Now, for the fun part… budgeting (can you sense our sarcasm)? Wedding invitations can vary greatly in cost, depending on the design, format, and materials used. You may want to set a budget for how much you’re willing to spend on these bad boys.

If you’re on a tight budget, consider opting for a simpler design or using less expensive paper. For example, instead of choosing an invitation made of expensive, high-quality paper, you can opt for a more affordable, yet still elegant, option such as a card stock paper.

Another way to save money on invitations is by ordering them in bulk. Many printing companies offer discounts for large orders, so it’s worth considering ordering more than you need in case you need to send out any additional invitations or save them for the mems.

You can also consider DIY options, such as printing your own invitations or using online design tools. This can be a cost-effective option, but it does require some time and effort on your part.

When setting your budget, it’s also important to remember that invitations are just one part of the wedding expenses, and it is important to prioritize the things that are most important to you.


Personalization is key

Didn’t anyone ever tell you that you’re unique?! Well, it’s true, and you should let that shine through your wedding invitation design. Personalization can be as simple as adding a monogram or a personalized message or as elaborate as customizing a design to reflect your relationship with your partner.

One way to add a personal touch to your invitation is by including a monogram or a crest that represents you and your partner. This can be a simple design element, such as a single initial or a combination of your first initials.

Another way to personalize your invitation is by including a photograph of you and your partner. This can be a formal engagement photo or a candid snapshot that captures the essence of your relationship.

You can also use a design that represents your relationship, such as an illustration of a place or an object that holds a special meaning to you and your partner. This can be something as simple as an illustration of a coffee cup if you both love coffee or an illustration of a place where you first met or got engaged.

Additionally, you can add personal touches to the invitation by including a quote or poem that is meaningful to you and your partner.

Personalization doesn’t have to stop at the invitation itself; you can also include personalized details in the envelope, such as a custom stamp or calligraphy address.


Go for quality

Go for the gold! The quality of the invitations can affect the overall look and feel of your wedding, so it’s important to choose a design that is well-crafted and made with high-quality materials. Of course, if a tight budget is at play here, you may want to sacrifice some other aspect of the invite to make sure the quality is up to par. 

One way to ensure quality is to choose a reputable vendor who specializes in wedding invitations. Look for vendors who use high-quality paper, inks, and printing techniques and who have a good reputation in the industry.

Another way to ensure quality is by requesting samples of the invitations before placing an order. This will give you an idea of the quality of the paper, printing, and overall design and will allow you to make an informed decision.

You should also consider the durability of the invitations, especially if you are planning to mail them. The invitations should be sturdy enough to withstand the rigors of mailing, and the envelopes should be of high quality and have a good seal.

wedding invite stationery

Don’t forget the details

Now, for the practical aspect of the invite: the wedding details! The details included on your wedding invite should be clear and easy to read and should provide all the information your guests will need to attend your wedding.

Some of the details that should be included in your wedding invitation are:

  • The names of the bride and groom
  • The date, time, and location of the ceremony and reception
  • Dress code (if any)
  • RSVP details, including the date by which guests should respond and the phone number or email address to contact
  • Information about accommodations, such as nearby hotels or vacation rentals
  • A map or directions to the wedding location
  • Any other relevant information, such as a note about children or a request for no gifts
  • It is also important to ensure that the details included on the invitation are accurate and that you proofread the text before printing.


Additionally, it’s a smart idea to include a separate insert card or enclosure card with additional details such as:

  • Information about the wedding party
  • Details about the rehearsal dinner
  • The couple’s wedding website
  • Gift registry information


The Bottom Line

By keeping the above advice in mind, you’ll be sure to find a wedding invitation design that is both beautiful and reflective of your personal style. And don’t forget to have fun with it! Your wedding invitation is the first glimpse that your guests will have of your special day (no pressure), so make it count. 


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